Linus and Björn-Erik will speak about business model innovation and the need for a flexible business architecture. In order to leverage on the overall strategic intent of the company it is crucial to design a flexible business architecture that bridges the gap between business strategy and the enabling structures of the comapny (eg. IT, organization and governace). It is also crucial to design flexible business models that are easily adjusted for todays fast moving markets.
Audience:-
CIO:s, business architects, business development, IT-architects, enterprise architects etc
Key takeaways:-
- An holistic view of business development - business architecture
- An understanding of how companies successfully can bridge the gap between strategy and structures
- Lots of inspiration and energy!
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Linus Malmberg and Björn-Erik Willoch are both managing directors of Cordial Business Advisers. They have worked together as management consultants for about 20 years. 
Linus Malmberg and Björn-Erik Willoch are both managing directors of Cordial Business Advisers. They have worked together as management consultants for about 20 years.
