As the Chief SOA Evangelist, David is a leading contributor to the development and execution of HP’s SOA strategy, positioning, and customer advocacy, working with product and marketing teams across HP Software, Services, and related TSG groups. David also chairs the SOA Customer Advisory Board, which supports the development of SOA products and represents HP on selected SOA industry groups and initiatives.

David recently was the VP of Marketing and SOA Evangelist for Systinet, where he defined and established the product and marketing vision for Systinet’s SOA Governance and Lifecycle Management solutions. David has more than 20 years' experience driving product strategy and marketing for enterprise software and systems companies such as Systinet, Spotfire, Portera Systems, Netscape, NeXT Software, Cadre Technologies, and Data General. His broad range of experience spans the development, introduction, and marketing of products such as business intelligence analytic applications, web-hosted enterprise applications, industry leading web application servers and application development tools, and distributed OLTP systems. David has a Bachelor of Science degree in computer science and marketing from Boston College.

Presentation
Critical Technologies for Automating SOA Governance
This session will explore the ABCs of Service Registry, SOA Governance Repository, SOA policy lifecycle management, and SOA consumer and contract management. The speaker will also examine how to achieve decentralized runtime/operational compliance and policy interoperability, for example, how to enforce Service Level Agreements, service re-use, and security. Finally, how can enterprises achieve standardized collaboration across the organization?

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