Presenter

Leonardo O Ramirez Gonzalez, Latin American Chief Enterprise Architect

A trusted ENTERPRISE and SOA Architect with 10 years of successful experience with Business - IT Aligment Projects. Dedicated to lead end-to-end implementations with effective consultant process, define customer business directions, create solutions, integrate market trends and industry point of view on customer environment, going from assessments and business cases to final executive presentations to articulate IT portfolio into business strategy.

He is recipient of many awards of innovation, author of two IBM Redbooks and he has been speaker in many IT Architect Forums worldwide.

Presentation

Practical Implementation of a SOA Cross Channel Strategy using Enterprise Architecture with Industry Reference Models

With this presentation, Leonardo will explain how to successfully work  SOA and TOGAF Framework with an Industry Reference Model.

You will know how he has been applying these concepts in Retail and Banking Industry working several projects in Latin America.

This presentation will let you know how leverage SOA Catalog, how you can move from a SOA rollout to a Cross Channel Environment, and you will know how itt can be applied in different segments like Retail ; Banking, Insurance, Telco among others.